Action When someone is in the market for a new boat, they quickly learn that boat shows and tournaments can be important opportunities in the buying process. Boat shows are a phenomenal way to tour many new boats in a short period, but the vessels are almost always hemmed in like sardines among hundreds of others. As a result, at most boat shows sea trials are out of the question and must be scheduled for another time or venue. However, there’s potentially nothing more important for buyers than being able to sea trial—or better yet, fish—the model of boat they're considering. Viking and Bluewater’s efforts to demo new boats allow buyers to do just that—take part in a day offshore on the boat of their dreams with some of the most capable anglers in the world. A full-fledged demo program essentially turns the summer tournament schedule into a means to connect with potential customers and offer them a special opportunity to learn more about the fishing and operating capabilities of a particular new model. By competing in these high-profile events aboard fully-equipped boats—such as the latest Viking 82 or 64—the teams give potential buyers a front row seat to real world performance. Customers can ride along, fish, and experience firsthand the engineering, comfort, and fishability that set these Viking sportfishing boats apart. VIKING 82 DEMO Each year, Viking Yachts runs the most effective demo programin the sportfishing industry, by putting their boats and their team right in the heart of the action, both on the U.S. East Coast and in Central America. This program typically taps the latest and greatest model the company has to offer as its flagship demo boat each fishing season. In April 2024, Viking Yachts held their 60th anniversary celebration and made a surprise announcement which caught everyone off-guard: the company was launching a new 82’ Convertible and hull number one was already close to finished! Unlike the typical unveiling of anewmodel at the Fort Lauderdale or Miami boat shows, this exciting new yacht would be set to debut to the public on the summer’s Mid-Atlantic tournament circuit—right in Bluewater customers’ backyards. In the coming weeks, impressive early sea trial photos started to trickle out of New Gretna, New Jersey. Then at the Viking Dealer Meeting in early June, it was fully confirmed the 82 would be ready to serve as the INSIDE THE VIKING YACHTS & BLUEWATER YACHT SALES DEMO PROGRAMS Get in on the 14 BLUEWATER
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