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A featured image for Viking Yachts 60 Years

Viking Yachts Celebrates 60 Years of Success

Jul 20, 2024 | Magazine, Viking Yachts | 0 comments

Generous amounts of ingenuity, determination, courtesy, and respect are deeply woven into the winning composition of the Healey family and Viking Yachts. These, and many other, qualities have enabled Viking to dominate the U.S. boat building industry over the last six decades. “Early on, my father Bill drove home the point that Viking was about building a better boat every day and Uncle Bob insisted that, we like the view from the top of the mountain and plan to stay there. Almost six decades later the Co-founders’ statements are stronger than ever,” explains Pat Healey, President and CEO of Viking Yachts.

A construction photo of a Viking Yacht
While Viking’s story may have begun like many other boat builders: old metal building, dirt floor, a small crew of shipwrights and craftsmen; they have grown tremendously, driven by an appetite for innovation and outpacing the competition. Healey states matter-of-factly,

“We’re not smarter than our competition, we just work harder.”

It all started with strong engineering, quality workmanship and ultimately delivering a superior value and customer experience to their customers. It wasn’t long after their introduction in New Jersey in 1964 that Viking’s wooden sportfishing and cruising boats caught the eyes of discerning mariners. However, it was their long-term conviction and fortitude to overcome all challenges, which ultimately vaulted Viking Yachts into the position of unquestioned industry leader.
Chris Hall and Pat Healy

Matching Philosophies

One of those discerning mariners was the founder of Bluewater Yachts Sales, Chris Hall III, who started selling new boats on the Chesapeake Bay over 55 years ago. A partnership forged in 1985 boosted the growth of both the Bluewater and Viking companies and established family ties and friendships that continue through to this day, nearly forty years later. At the time, Chris and younger brother Earle met with Tom Carroll, Sr. and a young Pat Healey after a phone call to address a warranty claim on a Viking 46 for a Bluewater service yard customer.

The Viking team saw Bluewater’s operations, both the sales and service operations, as top shelf and admired how they reinvested in their business and facilities. It seemed many values aligned between the Healeys and the Halls. They shared the confidence at the time—and it is now well proven today—that both companies possess the endurance to run the long race.
Viking Yachts Facility

Today, Bluewater team members frequently visit the Viking factory in New Gretna, and the Valhalla factory in Mullica, New Jersey for facility tours, educational sessions, and of course to drop in on customers’ boats under production. In addition to overseeing the construction of many customer orders, Bluewater and Viking’s partnership extends to a long-standing commitment of ordering many new spec boats to demonstrate and show throughout the years Recently, Bluewater team members Blake Tice and Carl Beale have been back and forth frequently between Virginia and New Jersey to check on the company’s new Viking 64– and 48-foot convertibles that will be available for sale this summer.

An aerial photo of the Viking Yachts facility
An employee at Viking Yachts
At first glance, the hulls making their way down multiple production lines—seemingly bursting with in-progress wiring, plumbing and construction equipment—can be an overwhelmingly busy sight. Touring the production lines first-hand with a Viking representative provides a deeper appreciation for the massive amount of engineering, planning and coordination their operations require. The attention to detail performed at such jaw-dropping scale is a testament to Viking’s capabilities, as are the final products—each boat and its mechanical and electrical compartments quickly refined into perfect order.

“The scale of Viking’s operations is really impressive,”

explains Bluewater’s General Manager Wyatt Lane. “The vast majority of every boat is crafted in-house including wiring harnesses, cabinetry, soft goods, manufactured parts, hardware, and more.” Viking’s ability to produce an entire boat and most of its components on site is a testament to the big investments made over the years in equipment, facilities and workforce.

Taking Care of Business

The Healeys believe in having the proper tools for the job, and that a quality work environment is critically important. For his entire career, Bill Healey could be found on the production lines and in the shops checking on boats and meeting with employees. From early on, he would stand at the door of the facility each evening and say goodnight to each employee by name. “One of the most impressive aspects of Viking is how they take care of their employees.” Bluewater’s Scott James continues, “They have this unique culture within the plant, even with thousands of employees in multiple locations, they are all like a big family.” Taking care of employees is not just figurative, the company literally has an on-site medical department.

Cockpit of a Viking Yacht under construction
BYS_OnBoard_Viking Yachts Celebrates 60 Years_03
Viking got their start in 1964 with a storage shed on 17 barren acres of land in the town of New Gretna, New Jersey. With countless upgrades through the years, Viking now boasts 880,000 square feet in New Gretna which has allowed them to produce more than 5,500 boats in their sixty year history!

Reinvestment in their facilities, operations and workforce have been a cornerstone of Viking’s success. In addition to over 1,500 team members, Viking employs two five-axis CNC-machines to expertly cut the plugs for nearly every fiberglass component on a boat from the hulls, foredecks and cabin tops to mezzanines, lounges and helm consoles. The original five-axis router is still in service, shaping the course of the sportfish industry for two decades now.

Employees work on a Viking Yacht
Innovation goes far beyond the boats, permeating the very ground they are built on. Since 2009, the New Gretna facility has operated its own wastewater treatment plant designed and built by Bill Healey. Building 5A on the site, boasts 798 solar panels to power operations within both Building 5A and the adjacent Building 5. In 2012, Bill spearheaded the investment into a natural gas-fired tri-generation power plant to reduce heating, cooling, and power costs via six microturbines. These are all massive investments in making their operations more efficient, and added value that Viking can then pass down to those who matter most in all this—the customers.
The Healeys’ courtesy and appreciation shown towards customers, employees and colleagues border on legend and are another strong part of their formula for success. Whether it’s abandoning his breakfast in a boat show hotel lobby to talk to a virtual stranger, tirelessly fishing and entertaining for days on-end in Los Suenos, or personally helping with visiting customers’ accommodations near New Gretna—there are many ways Pat Healey has been observed going above and beyond to connect with customers and peers.

More to Celebrate

Viking Yacht Company is family owned and operated with the third generation of Healeys now working their way to the helm: Pat’s three children, Sean, Justin and Kaitlyn each have roles in sales and marketing. “We are grateful to all of our Viking shipwrights, our Valhalla Boatworks boatbuilders, our fabulous Viking domestic and international dealer networks, vendors and Viking owners for their support and dedication over the years. And most especially to Bill and Bob Healey, who started this wonderful company and helped make us number one,” says Pat.

Viking Yachts employees celebrate
In recognition of Viking’s 50th anniversary, a fishing tournament was started to bring owners together for a fun-filled week of activities and angling in the Florida Keys. Ten years later, the annual Viking Key West Challenge hosted a record-breaking 52 fishing teams and their families in 2024. Bluewater has enjoyed being a part of this tournament since its inauguration, with various team members joining customers who have participated over the years and members of the Hall family attending many of the festivities.

The site of the 10th Annual Viking Key West Challenge also became the first official celebration of Viking’s 60th anniversary this year. The party is sure to continue throughout 2024 around the Mid-Atlantic and Gulf Coasts, as the Viking fishing demo team works the tournament circuit in the all new Viking 82 C.

NUMBERS TO SALUTE
Undergoing countless upgrades through the years, Viking now boasts 880,000 sq. ft. of facilities in New Gretna, NJ.
1,600 employees call Viking Yachts their home.
More than 5,500 boats built in 60 years.
39 years for Bluewater as a Viking dealer.
36 years of their on-site medical facility.
40 years for the Viking demo fishing team.
25 years at the Viking Yacht Service Center in Riviera Beach, FL.
21 years at the Viking Yachting Center on the Bass River in NJ.
21 years of vertically integrated components by Atlantic Marine Electronics and Palm Beach Towers.
19 years of the Viking International Yacht Center in South Florida.
15 years of operating the on-site waste treatment facility.
10 editions of the Viking Key West Challenge.
5 years of Valhalla Boatworks.

Bluewater is proud and grateful to have been on this journey with Viking for nearly two-thirds of their sixty-year history and we are excited to introduce new and returning customers into our industry leading Viking family.